Every guest interaction matters. That’s why Qtego redesigned and optimized their ticket-purchasing experience. Now you have even more opportunities to raise money and encourage deeper engagement with your audience.
Following are some of the powerful ways you can use the Qtego fundraising event ticket site:
UPSELL SUPPORTERS WHEN THEY’RE FEELING GENEROUS
Let’s say someone visits your custom ticket site to purchase two tickets to an upcoming fundraiser. They have the tickets in their bag and are ready to complete their purchase, but then they see that they can get raffle tickets ahead of time so they add those to their cart. And for just $10 more, they can order a branded yard sign.
All proceeds benefit your organization, and it can add up! Sell 50 yard signs and you’ve raised another $500 and boosted your brand awareness. That’s how you upsell!
The best time to upsell donors is when they are already prepared to spend money and support your cause. By having everything beautifully displayed and in one place, the new Qtego ticket site makes it easy for you to set up successful upselling opportunities and reap the benefits.
What Upsell Items Will You Offer on Your Ticket Site?
Here are some ideas:
Sell VIP parking spaces, experiences, table centerpieces, merchandise, and more!
Multilevel sponsorships with or without tickets
Additional donations — as late in the process as the purchase review step
Raffle Tickets
Promo codes to encourage more giving (% off of entire purchase or ticket-type-specific promo codes)
MAKE TICKETS AND SPONSORSHIPS MORE ENTICING
The magic of great design is in the details! Even on a tiny phone or laptop screen, you can strive to capture the excitement of your in-person fundraising event using Qtego’s new ticket site and its user-friendly design tools.
How Will You Customize Your
Tickets and Sponsorship Offerings?
Here are some ideas:
Add an image or choose from Qtego’s pre-selected images. If there is no image, the product still looks great.
To sell more sponsorships, demonstrate how much you love your sponsors by featuring them on your ticket site, use your org’s colors to brand the site and add a scrolling message to promote a special offering.
Show a message if a ticket is coming soon, in limited quantity or sold out and change background colors behind each ticket type.
Show the fair market value as well as a message to give guests more information about the item and add an extra custom message about a ticket or product for a promotion boost.
MINIMIZE CART ABANDONMENT AND MAXIMIZE YOUR BRAND STORY
A lot of organizations rely heavily on their in-person fundraising events to reinvigorate supporters. They often show compelling videos and ask speakers to help educate the audience on the team’s recent accomplishments.
But what if your supporters don’t come to your fundraiser? Will they continue to donate to your cause? On their journey to making a ticket purchase, where did they fall through the cracks? It could have been during the ticket purchasing process.
To make the ticket purchasing experience as successful as possible, be sure to put your best brand story forward. The new Qtego ticket site makes it easy, with so many ways to customize your page.
Plus, if someone can’t come to your in-person event, we’ve made sure they can donate without purchasing tickets. (You can turn the “donate” function off or on, too.)
How Will You Make Your Ticket Site
Distinctively Yours?
Here are some ideas:
Personalize the name of the ticket site (e.g., “Event Tickets,” “Gala Tickets,” “Buy Raffle Tickets,” etc.).
Style your text (bold, italics, underline) to closely match your brand or event theme and insert external links to a video message, annual report, website etc.
Decide what you want to call sponsors (e.g., “Our Sponsors,” “Event Sponsors,” etc.) and choose whether you show Event Details and how much you want to share.
PUT YOUR GUESTS IN CONTROL OF THEIR PURCHASE AND PERSONAL DETAILS
People expect a lot from their online experiences these days, and the new Qtego fundraising event ticket site delivers. At every step of the buying process, your supporters feel secure, informed and in control of their purchase and security.
This also lightens the load for organizations. For example, when guests can add as many guest details as they want and have the peace of mind that they can come back at any time to add more information, they don’t have to contact the organization for assistance. And teams have the option to send each guest an email with event registration information.
How Does the New Ticket Site Put Your Guests in Control?
Here are some ways:
Guests can purchase tickets AND register in one seamless step — saving time and boosting attendance!
Secure two-factor authentication sign-in means guests don’t have to remember a password!
Users can see their subtotal throughout the entire ticket purchase process and they can review their shopping bag and see all fees associated with their purchase so there are no surprises (e.g., optional fees to help cover administrative costs).
Make purchasing tickets for your event as transparent, seamless and fast as possible so no guest ever abandons their cart. Are you ready to customize Qtego’s beautiful new ticket site for your fundraising event? Experience our NEW ticket-purchasing experience. Request a demo today!
