This image was created using AI. Can you spot all of the issues? Its flubs are a reminder to always use AI as a support tool, not a foolproof solution.
Sometimes racking your brain doesn’t lead to more creative ideas and solutions. When you get a little stuck, need a few ideas to get your own creative juices flowing or are in a time crunch, Generative AI can help.
Generative AI (or generative artificial intelligence) uses machine learning (or ML) to respond to simple prompts to create new content such as text, images, videos and audio. While huge corporations and brilliant innovators are talking about how they use AI in sophisticated ways, AI shouldn’t be intimidating for the rest of us, including people trying to raise money for their important causes!
Several free AI tools are now available that event planners and organizations can use to help them save time writing auction item descriptions and raise more money. Qtego test-drove ChatGPT and Gemini to see how well they performed. Here’s a description of each tool:
Arguably the best-known generative AI tool, OpenAI’s ChatGPT is an AI chatbot that uses natural language processing to create humanlike conversational dialogue. The language model can respond to questions and produce a range of written content, from blog and social media posts, to appeal letters and emails. ChatGPT can also develop images based on simple prompts.
Google developed Gemini as a direct response to the rise of ChatGPT. Gemini accesses the internet by default, offers an optional voice-to-text input, can show photos from web search results and displays your complete conversation history. Unfortunately for some users, you must have a Google account to use Gemini.
Let’s take a look at a few practical ways you can use these AI tools to tackle common event fundraising tasks and challenges. Each tip below includes an example to bring the use case to digital life.
Develop a Fresh Fundraiser Theme for Your Annual Event
Organizations always want to keep event themes fresh and exciting for their guests. While in-person brainstorming might be the best way to come to a consensus on a theme, generative AI can fast-track your team to a winning theme. Simply type in a prompt, refine your prompt as needed, and you’re off to the races!
EXAMPLE 1 – GEMINI
Fundraiser Theme Names
EXAMPLE 2 – ChatGPT
Fundraiser Theme Names
Write More Enticing Auction Item Descriptions
You know the drill. You have dozens — maybe even hundreds — of auction items that your supporters will love to bid on. The challenge is writing up an auction item description that matches just how enticing the item is. Leave it to generative AI to write them in seconds! Just edit them as needed based on your needs.
EXAMPLE 1 – ChatGPT
Auction Item Descriptions
For each auction item description in Qtego, you need a 15-character item name, a 100-character short description and a longer description (up to 1,500 characters). Here’s how that can play out with a wine package:
EXAMPLE 2 – ChatGPT
Auction Item Descriptions
Let’s do a similar application for an experiential auction item.
EXAMPLE 3 – Gemini
Auction Item Descriptions
Perhaps you need a longer description for use in a program or email marketing. Gemini offered 3 possible auction item description drafts, including the following:
EXAMPLE 3 – ChatGPT
Auction Item Descriptions
Note how ChatGPT corrected the spelling of Snoop Dogg in our sample inquiry.
Still on the AI fence? Think about this: In the time it takes humans to come up with three catchy headlines, a generative AI tool can give you dozens of options. (Yes, the headline for this blog post was created using AI, and so was the image. Take a look, and you will spot issues with the image — a reminder to always use AI as a support tool, not a foolproof solution.)
In the future, organizations like yours will likely use AI in more sophisticated ways to reach donors, administrative tasks, manage volunteers and more. But if you’re just getting started, ChatGPT and Gemini are wonderful generative AI tools to play around with. Happy generating!
