What types of donors are more likely to give non-profit auction items in January?
Some donors are happy to give any time of year or have a more open-ended donation schedule. However, in working with organizations around the country, we’ve noticed certain types of donors are more likely to exhaust their available non-profit auction items early in the year.
RESTAURANTS often set aside a certain number of gift cards or free item coupons per year. Be the first to ask, and you’ll more likely get a donation.
RETAILERS also limit gift cards and may have established guidelines for things like gift baskets or other donation items. It doesn’t hurt to ask early to find out each store’s policy.
DESTINATIONS tend to limit the number of tickets, stays, and services they give per year. Particularly if you’re asking a popular resort or attraction, be sure to ask as soon as you can in the new year.
SPORTS TEAMS love to partner with non-profits, but often limit the number of tickets they can give. If you’re asking for tickets, consider asking about other ways you can partner—if tickets are not available, the team may be willing to donate gear, signed equipment, or meet and greet events with players.
When you’re in charge of a fundraiser, don’t put off asking for non-profit auction items. Starting early in the year can make a big difference in the type and quality of inventory you’re able to offer—and the amount of money you can raise.